Job Title: Digital Marketing Expert

Location: Nairobi, Kenya
Job Type: Full-Time

About Tekhmoz Enterprises

At Tekhmoz Enterprises, we pride ourselves as a leading hardware store providing high-quality building materials, tools, and custom orders for construction and renovation projects. As we expand, we’re looking for a talented and passionate Digital Marketing Expert to join our growing team and help drive our online presence to new heights.

Job Description

As a Digital Marketing Expert, you will be responsible for creating, implementing, and managing our digital marketing strategies across various platforms. Your role will be pivotal in building brand awareness, increasing online sales, and engaging with our customers through creative and data-driven marketing campaigns.

Key Responsibilities

  • Develop and implement a comprehensive digital marketing strategy.
  • Manage and optimize our social media platforms (Facebook, Instagram, Twitter, LinkedIn) to grow engagement and followers.
  • Create compelling content for online campaigns, including blog posts, social media updates, email newsletters, and website content.
  • Monitor and analyze the performance of campaigns using tools like Google Analytics and other SEO/SEM platforms.
  • Oversee online advertising campaigns (Google Ads, Facebook Ads) to maximize ROI.
  • Collaborate with the sales and product teams to develop marketing materials and promotions.
  • Stay up-to-date with the latest trends and best practices in digital marketing, ensuring Tekhmoz Enterprises remains competitive in the online space.
  • Manage email marketing and automation tools to engage and nurture leads.

Required Qualifications

  • Bachelor’s degree in Marketing, Communications, or related field.
  • Proven experience (3+ years) as a Digital Marketing Specialist or similar role.
  • Strong understanding of digital marketing concepts such as SEO, SEM, social media, email marketing, and content creation.
  • Experience with tools such as Google Analytics, Google Ads, Facebook Business Manager, and email marketing platforms.
  • Excellent written and verbal communication skills.
  • Ability to work independently, with strong organizational and multitasking skills.

Preferred Skills

  • Experience in the hardware or construction industry is a plus.
  • Knowledge of web design, HTML/CSS, and WordPress is an added advantage.
  • Certification in Google Analytics, Google Ads, or other relevant digital marketing certifications.

What We Offer

  • Competitive salary and benefits.
  • Opportunity to work in a dynamic and growing company.
  • A collaborative team environment where your input and creativity are valued.
  • Opportunities for professional growth and development.

How to Apply

If you’re passionate about digital marketing and want to contribute to the growth of a thriving company, we’d love to hear from you! Please send your resume, cover letter, and portfolio to info@tekhmozenterprisesltd.come with the subject line “Digital Marketing Application”.